Online Strategies

An Internet presence is a key component in most business strategies today. However, operating online provides many opportunities and threats not present in brick-and-mortar exclusive operations.

Greenblum and Bernstein helps clients navigate these issues to develop effective online strategies for rights management and asset utilization. Some of the services that we provide in this area are: Internet domain name clearance, selection, and protection, including ICANN domain name dispute proceedings; website audits; counsel for various ecommerce models; advice regarding website terms of service and privacy policies; clearance and licensing of third-party content used on clients’ websites, as well as enforcement (including DMCA procedures) and licensing of clients’ rights in content used elsewhere.

For additional information concerning the Trademark and Copyright Practice Group, please contact Jeffrey Handelsman.